Creativity, imagination, sound & color.

Sound on | Move | Click | PlaySound on | Tap | Play

Piero Salardi

Born in Lima and based in Victoria, BC, I bring over twenty years of experience and a curiosity shaped by living in different parts of the world.

I enjoy discovering what makes a brand its own. Through conversation, research and experimentation, we find a direction together and carry it through identity, packaging and digital experiences.

My practice keeps evolving. Alongside typography, colour and materials, I’m exploring motion, sound and interaction, with AI and code opening up new ways to bring ideas to life. The tools expand the possibilities; meaning and care guide the work.

My work has appeared in design publications, books and online features, including Computer Arts Projects, Creative W.E.B., FWA, Adobe, Abduzeedo, The Dieline and Packaging of the World.

  • American Welding Society
  • Vitakraft USA
  • Beauty by ImaginationWetBrush - Goody - BioIonic - Ouidad
  • The French's Food Company
  • Scorpion Music Group
  • Jahmaizing Boutique Resort Jamaica
  • Ro Marley Wines
  • Rasta Taxi
  • Doreen's Restaurant
  • Uncle Funky's Daughter
  • Destilerías UnidasRon Cartavio - Pisco Pozo Santo - Capricho
  • Barnacle AI
  • Alacran Group
  • Bernie Black Athletics
  • Chris Johnson Boxing
  • Kaya Fest
  • Contact Renovations & Custom Homes

My mission

Translate ideas into identities that carry meaning.

01Education5

Commercial Art / Graphic Design
Miami International University of Arts & Design
Miami, Fl, USA - FA 1993 - SP 1995

Camera Craft
Australian Centre of Photography
Sydney, Australia - 2009

Brand Strategy Development - Logotype Design - Designing Identity Systems
How Design University
Online - 2012

A Brand Called You
Creative Live
Online - 2017

Brand Strategy Fundamentals
The Futur
Online - 2022/2023

02Experience5

Present

Piero Salardi®
CREATIVITY, IMAGINATION, SOUND, AND COLOR™
2013 - PRESENT

Past

BBi - Beauty By Imagination
FREELANCE SR. BRAND DESIGNER
NOV 2024 - SET 2025

Vitakraft
FREELANCE SR. PACKAGING & GRAPHIC DESIGNER
NOV 2022 - OCT 2024

Eclipse 360
ASSOCIATE CREATIVE DIRECTOR
Victoria BC - NOV 2021 - APR 2022

Ploovia Designs®
CREATING EMOTIONS™
Owner, Art-Creative Director, Designer
2003 - 2013

03Awards4

Awwwards, CSSDA, FWA
Site of the day - alacrangroup.com - Collaboration with Jam3 in Toronto, CA.
Apr 2019

Best CSS
Site of the day - pierosalardi [dot] com
Feb 2018

Behance
GRAPHIC DESIGN
Logos, marks & symbols collection
Mar 2014

Adobe Muse Site of the Day
1. pierosalardi [dot] com Nov 2015
2. marcelbeltran [dot] com Mar 2013
3. contactrenovations [dot] ca Apr 2013
4. pierosalardi [dot] com Sep 2012

04Publications5

Excellent International Design Yearbook
Guangzhou - China - Jul 2014

Black Book - International Graphic Design Book
Guangzhou - China - May 2013

Choi's Packaging vol.04
Shanghai - China - Sep 2012

Creative W.E.B. Magazine
South Korea - Sep 2011

Computer Arts Projects Magazine
Brazil - Oct 2011

05Featured8

How Design Live
The pricing game - Graphic Artist Guild
Uncle Funky's Daughter
May 2016, Aug 2017

Packaging of the world
Uncle Funky's Daughter
Apr 2016

The Dieline
Uncle Funky's Daughter
Dec 2015

Piero Salardi's online portfolio
FWA Short List - RAZZ Abduzeedo - Adobe Edge Animate - Adobe Muse - CSS Design Award - Page Crush - Best CSS - CSS Winner - CSS Legend - Edge Hero
July 2013

The Creators Project Gallery
Project 8 - personal illustration project.
May 2012

The Dieline
Pisco Pozo Santo branding.
Aug 2012

Packlatino
Ron Cartavio Sep 2011
Pisco Pozo Santo Nov 2011
Capricho branding Jun 2012

Furia Mag
Project 8 - personal illustration project.
Jun 2012

06Community work4

Alacran Foundation
Design work for the Alacran Foundation, including brochures, stationery, logos, advertising, exhibition stands, T-shirts and merchandise. I also created newspaper ads and billboards announcing its collaboration with the Bob Marley Foundation.
2017 - 2019

Rasta Taxi
Logo and decals - part of Alacran Foundation
Jamaica - 2019

Doreen's Restaurant
Logo, illustration and t-shirts - part of Alacran Foundation
Jamaica - 2019

Culebra Negra
Logo and labels
2019

Living in Peru, the US, Australia, Brazil, Canada and Panama has shaped how I see the world. Each place brought new friendships, everyday rituals and ways of thinking.

Those experiences stay with me. They encourage me to listen closely, look beyond what feels familiar and stay curious about what things mean to different people.

  1. PeruBorn
  2. US1989 - 1996
  3. Peru1996 - 2007
  4. Australia2007 - 2010
  5. Brazil2010 - 2014
  6. Canada2014 - 2017
  7. Panama2017 - 2019
  8. Canada2019 - Present

You’ll work directly with me throughout the project, with room for conversation, exploration and shared decisions. When an idea calls for other expertise, I bring in trusted designers, developers, motion artists and photographers.

This is a model I chose. Your project gets all of me.