Hi, I am
Creativity, imagination, sound & color®
A brand designer, art director, and creative strategist with 20 years of work across six continents.
My practice is boutique by choice. Every project gets my full attention, from the first conversation to the final file. You work directly with me, the person doing the thinking and the making.
I design from strategy to execution — building the visual systems that give brands a foundation to grow from, and the flexibility to stay coherent as they do.
The foundation on which everything else builds. I create identities with genuine character — distinctive, flexible, and designed to hold their shape across every platform, size, and context.
The shelf is one of the most competitive environments a brand faces. I design packaging that earns its place: clear, considered, and built to communicate value at a glance.
A brand’s digital presence works as hard as its packaging. I design digital experiences that feel as considered as everything else.
Keeping every piece of the brand coherent across shoots, campaigns, and platforms.
We start with a conversation — a discovery call to understand your goals, your audience, and what you’re building. From there, I put together a clear proposal with scope, timeline, and investment.
I bring research, cultural fluency, and craft to every brief. The result is a visual system calibrated to its specific market, medium, and the time window it needs to perform within.
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80+ Logos
116+ Served Clients
20+ Years of Experience
6 Continents
Latest project — coming soon
Rohan Marley reached out to elevate his French-produced wine line into a high-end market position. The previous labels lacked the refinement his name and the product deserved. I built a system across three expressions, Chardonnay, Rosé, and Merlot, that carries weight through restraint. Each label centers a heraldic lion crest paired with the ROMARLEY wordmark, tied together by the Latin line “Quisque intus habet leonis,” meaning everyone carries a lion within. The white and Rosé bottles use a torn deckle-edge label on Neenah New Stable Vellum in Titanium White (89gsm), letting the paper texture read as craft. The Merlot flips the system to a black label for depth and contrast on the darkest wine.
The material treatment is where the class lives. The crest and wordmark shift by variety via Gold, Rose Gold, and Silver semi-matte hot-stamping. Body copy uses engraved ink high relief for a tactile finish you feel before you read. The certification seal is foil-stamped and embossed, and the Rohan Marley signature sits beside a Rastafari flag rendered in silver hot-stamped overlay with green, yellow and red, a quiet nod to heritage without shouting it. Typography pairs TT Ramillas for the display serifs with TT Norms Pro for the structured detail lines, giving the label both warmth and order.
